Keeping your brand consistent is a critical component of a successful marketing strategy.
Your Brand Profile includes the elements of your brand that are shared across multiple channels, such as your Agent Profile, Facebook Ads, Facebook Page Posts and more...
Your Agent Profile is a page that showcases your activity as an agent, which includes your Brand Profile.
Some of the components of your Brand Profile may be edited via the Profile tab in your Postamo Account, but they will still update your Brand Profile. For example, if you edit your name or photo through the Profile editor, your Brand Profile will also be updated.
Your Brand Profile includes the following:
- Name
- Photo
- Phone Number
- Brokerage
- Title
- Headline
- Market Area ZIP code
- An optional message that will appear with your Brand Ad on Facebook.
The Agent Profile includes the following:
- Information from your Brand Profile
- Current Active Listings
- Your selected Neighborhoods
- A form for buyers and sellers to contact you by email or phone.
- Specializations, Years of Experience, Language Spoken and etcetera